Top 3 benefits of using whiteboard animations in corporate training

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Recently, we used whiteboard animations to create a self-paced elearning material and the most interesting thing is that it is short and sweet and also allows to create engaging material for learners.

So, what is whiteboard animation? According to Wikipedia, whiteboard animation is a process where a creative story and storyboard with pictures is drawn on a whiteboard (or something that resembles a whiteboard) by artists who record themselves in the process of their artwork. So, how good whiteboard animation is for corporate training?

Well, most of the traditional training materials seems boring but whiteboard animation serves as a treat.  Thus, in simple words, it is a translation of thoughts drawn on a whiteboard to illustrate key points in the form of short videos. You can use the whiteboard animation style of videos to create training materials for various audiences such as sales and marketing, product awareness, and so on. Whiteboard animation videos is slowly becoming increasingly popular, which is a creative way to present the information by recording the live whiteboard drawing process of an artist at work. Whiteboard animated videos has a numerous benefits and that too in corporate training and learning.

Here are the top four reasons that you can consider while incorporating whiteboard animations in your training:

  1. Whiteboard animation as an effective marketing tool
    Whiteboard animated videos serve as get marketing tool for your organization where you can allow the leaner to learn about a new process or any new tool. Whiteboard animated videos are short, crisp and provide an informal way to learn about the process.
  2. It is engaging
    Whiteboard animations is both engaging and at the same time have a fun element involved in it. As the saying goes, “All work and now play makes you dull and boring”. Similarly, all text and dry video interviews alone runs the risk of becoming boring. This is where whiteboard animations can come into picture where it can spice up your content.
  3. Whiteboard animations help motivates the learners
    Whiteboard animated videos help increase the spirits of team members in ways that words alone cannot. By combining images with sound, videos allow you to tell your story in entertaining, engaging ways.

So, whiteboard animations are gaining popularity at a rapid pace and is being used as an impactful tool for learning delivery. Since it is short and crisp, they are aligned to the needs of the modern-day learner.

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