Content marketing

4 Key Tactics For Content Marketers During COVID-19

Reading Time: 2 minutes Content is King! Yes, indeed, it is. In my last podcast, I spoke about five reasons why content is still the king and why content is important for your business and it’ll remain the ‘heart’ of marketing. As you’re aware, we’re going through tough phase in our life due to coronavirus pandemic where most people …

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Top 5 Reasons Why Content Is (Still) the King!

Reading Time: < 1 minute The phrase, “Content is the King!” has been around since a long time but it holds true even today. This phrase was originally coined by none other than Bill Gates, Founder of Microsoft in 1996 who predicted that Internet will slowly become a marketplace for content.  And, moreover, he was right as its been more …

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5 Most Important Stages in the Content Marketing Process

Reading Time: 2 minutes Do you know that 63% of businesses that do not have a content marketing strategy in place? Content marketing is a tactical approach aiming to develop relevant content and distributing them evenly through various online platforms to attract viewers. But, how do most content marketers keep the wheels turning on in the right direction? The …

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5 reasons why content matters to build your brand

Reading Time: 2 minutes “Content is the KING!” is the popular phrase coined by none other than Bill Gates. Indeed, this holds true today as well. It is a strong and essential practice for businesses today to create new, recurrent, and discerning content. There are many businesses who still feel that content is NOT that important strategy to build …

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